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MediaAlpha, Inc. MAX R2K

Communication Services · Internet Content & Information · United States
https://www.mediaalpha.com
Company Profile ↓
$14.09
+34.96% 1Y
Mkt Cap$761.74M
P/E22.02
P/B270.00
52W High$14.09
52W Low$7.17
Book Value$0.04
EPS (TTM)$0.64

Company Overview

MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. Its technology platform offers end customer acquisition for insurance carriers, agents, distributors, and other clients in a range of verticals, including property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California.

Why Investors Should Care

Steady Revenue Expansion

Revenue has grown at a 20.8% CAGR over the past five years.

Reasonable Valuation

Trades at a P/E of 22.0, below the sector median of 22.3.

Positive Free Cash Flow

Generates positive free cash flow, funding growth and shareholder returns internally.

Recent Developments

  • Dec 2025 Revenue of $1.11B (+28.8% YoY); net profit $25.62M.
  • Trailing 12 Months Year-on-year growth — revenue +17.3%, earnings +54.1%.
  • 5-Year Trend Long-term compounding — revenue CAGR 20.8%.

Growth & Price Performance

Compounded Sales Growth

5 Years:20.79%
1 Year:17.30%

Compounded Profit Growth

5 Years:-
1 Year:54.09%

Stock Price Performance

1 Year:+34.96%
6 Months:+21.47%
3 Months:+51.83%
1 Month:+50.70%

Highlights auto-generated from reported financials and price data; not investment advice. Verify with official filings before acting.

Technical Snapshot Bullish
52-Week Range 100% of range
$7.17 $14.09
Trend Signals
  • Price vs 50-DMAAbove
  • Price vs 200-DMAAbove
  • RSI (14)80.03 · Overbought
Price Performance
1M+50.70%
3M+51.83%
6M+21.47%
1Y+34.96%
Valuation vs Sector

P/E of 22.02 is below the sector median of 22.30 — relatively cheaper than peers.

Auto-generated from price history and fundamentals; not investment advice.

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Price Chart

Robinhood TradingView

Fundamental Growth Charts

Interactive charts for Revenue, Net Income, EBITDA, Free Cash Flow, EPS, ROE, ROCE, Gross/Net/Operating Margin and more — switch metric and period using the dropdowns above. CAGR is computed across the displayed window (quarterly CAGR is annualised). Visual growth charts make it easy to spot multi-year compounding trends at a glance — far faster than reading raw numbers in a table.

PROS

  • Compounding revenue at 20.8% over 5 years.
  • Generates positive free cash flow.

CONS

  • In a downtrend (50-DMA below 200-DMA).
  • RSI at 80 suggests overbought conditions.

* The pros and cons are auto-generated from financial metrics.

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Valuation

Stock P/E
22.02
Industry PE
22.30
Forward P/E
8.44
PEG Ratio
-
Book Value
$0.04
Price to Book
270.00
P/S
0.44
EV/EBITDA
7.51
Dividend Yield
0.00%

Growth (CAGR)

Revenue 5Y
20.79%
Profit 5Y
-
Revenue (YoY)
17.30%
Earnings (YoY)
54.09%

Profitability & Returns

ROCE
9.37%
ROE
-
ROA
16.43%
Profit Margin
3.37%
Op Margin
7.22%
Gross Margin
14.89%
EPS (Latest Qtr)
$0.21
EPS (TTM)
$0.64

Balance Sheet & Liquidity

Debt/Equity
-
Quick Ratio
1.41
Current Ratio
1.46
Debt
$163.50M
Total Assets
$367.71M
Current Assets
-
Working Capital
-

Ownership

Promoter Holding
43.50%
Chg in Prom Hold
-0.02%
FII / Inst Holding
57.55%
Chg in FII Hold
0.02%

Financial Snapshot

Enterprise Value
$761.74M
Total Revenue (TTM)
$1.16B
EBITDA
$82.17M
Free Cash Flow
$61.56M
Operating Cash Flow
$40.34M
Shares Outstanding
54.06M
Gross Margin
14.89%
Payout Ratio
0.00%

Peer comparison

Peer companies in the same sector (Communication Services).

#NameCMP $P/E Mkt CapDiv Yld % ROCE %ROE % Rev CAGR 5Y %Profit CAGR 5Y %
1 MAX MediaAlpha, Inc. R2K 14.09 22.02 $761.74M 0.00% 9.37% - 20.79% -
2 GOOGL Alphabet Inc. NDXSPXAI 359.51 27.46 $2.11T 0.24% 26.20% 38.88% 17.96% 21.53%
3 META Meta Platforms, Inc. NDXSPXAI 661.04 24.04 $1.45T 0.37% 25.69% 32.93% 36.10% 35.91%
4 NFLX Netflix, Inc. NDXSPXAI 73.53 23.72 $309.62B 0.00% 29.87% 48.49% 22.30% 32.79%
5 TMUS T-Mobile US, Inc. NDXSPX 187.13 19.87 $202.51B 2.16% 9.39% 18.02% 22.63% 28.77%
6 VZ Verizon Communications Inc. SPX 42.47 10.36 $177.34B 6.65% 8.59% 17.20% 0.33% -6.86%
7 DIS The Walt Disney Company SPX 95.87 15.34 $166.48B 1.50% 10.74% 11.01% 6.96% 4.12%
8 T AT&T Inc. SPX 21.28 7.00 $147.86B 4.71% 6.59% 18.37% 0.31% 3.44%
9 APP AppLovin Corporation NDXSPXAI 448.98 39.11 $137.27B 0.00% 70.20% - 24.84% 609.87%
Financial Statements Quarterly Results · Profit & Loss · Balance Sheet · Cash Flows · Ratios

Quarterly Results

Figures in USD.

Metric Mar 2019Jun 2019Sep 2019Dec 2019Mar 2020Jun 2020Sep 2020Dec 2020Mar 2021Jun 2021Sep 2021Mar 2022Jun 2022Sep 2022Mar 2023Jun 2023Sep 2023Mar 2024Jun 2024Sep 2024Mar 2025Jun 2025Sep 2025Mar 2026
Revenue 82.35M89.11M110.40M126.15M119.44M123.62M151.55M190.21M173.59M157.35M152.75M142.60M103.45M89.02M111.63M84.77M74.57M126.65M178.27M259.13M264.31M251.62M306.51M310.00M
Operating Income -4.32M7.33M9.68M12.14M10.55M11.68M8.43M-11.13M1.95M1.90M-65.00K-7.87M-10.41M-10.57M-9.55M-16.07M-14.75M2.37M6.49M15.61M116.00K-20.04M19.73M22.37M
Net Income -----00-4.37M285.00K-207.00K-3.53M-7.08M-9.14M-14.49M-10.27M-14.29M-13.50M-1.11M3.62M9.48M-1.95M-18.74M14.91M11.47M
Diluted EPS -----0.000.00-0.00-0.01-0.10-0.17-0.22-0.34-0.23-0.32-0.29-0.020.070.17-0.04-0.330.260.21
R&D Expense ----1.84M1.87M1.77M-3.32M3.84M3.76M5.22M5.66M5.29M5.17M5.06M4.30M4.36M5.05M5.33M4.89M5.35M5.83M5.46M

Profit & Loss (Annual)

Figures in USD.

Metric Dec 2018Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Revenue 296.91M408.00M584.81M645.27M459.07M388.15M864.70M1.11B
Operating Income 19.32M24.84M19.54M2.15M-35.39M-39.92M42.73M22.12M
Net Income ---4.37M-5.28M-57.67M-40.42M16.63M25.62M
Diluted EPS ---0.14-0.19-1.37-0.890.310.39
R&D Expense 10.34M7.04M12.45M15.20M21.08M18.46M19.76M21.40M

Balance Sheet (Annual)

Figures in USD.

Metric Dec 2017Dec 2018Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Total Assets --105.40M210.34M289.80M170.08M153.93M262.45M383.83M
Total Equity 37.41M40.48M-113.60M-33.77M-4.34M-15.99M-10.29M2.38M4.16M
Cash & Equivalents --10.03M23.55M50.56M14.54M17.27M43.27M46.88M
Long Term Debt --96.67M182.67M178.07M174.30M162.44M153.60M131.60M
Total Liabilities --144.90M315.45M351.37M256.17M248.35M308.68M413.02M
Current Liabilities --47.91M107.45M84.22M76.89M79.72M132.95M147.65M

Cash Flows (Annual)

Figures in USD.

Metric Dec 2018Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Operating Cash Flow 22.65M22.14M51.41M28.62M28.27M20.23M45.87M65.60M
Investing Cash Flow -640.00K-294.00K-10.30M-650.00K-49.77M-73.00K-654.00K-340.00K
Financing Cash Flow -25.45M-17.48M-27.59M-961.00K-14.52M-17.43M-19.22M-61.65M
Capital Expenditure -630.00K-146.00K-296.00K-650.00K-98.00K-73.00K-254.00K-340.00K
Free Cash Flow 22.02M22.00M51.11M27.97M28.18M20.16M45.62M65.26M

Ratios (Annual)

Figures in %.

Metric Dec 2018Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Gross Margin % --------
Operating Margin % 6.5%6.1%3.3%0.3%-7.7%-10.3%4.9%2.0%
Net Margin % ---0.7%-0.8%-12.6%-10.4%1.9%2.3%
ROE % --12.9%121.6%360.6%392.7%699.3%615.9%
ROCE % -43.2%19.0%1.0%-38.0%-53.8%33.0%9.4%

Shareholding Pattern

Insiders
43.50%
Institutions
57.55%
Public Float
101.86%

Top Institutional Holders

#Holder% HeldSharesValue
1 White Mountains Insurance Group, Ltd. 33.03% 17.86M $246.06M
2 Blackrock Inc. 6.43% 3.48M $47.91M
3 Clearline Capital, LP 4.79% 2.59M $35.70M
4 JPMORGAN CHASE & CO 3.23% 1.75M $24.06M
5 Vanguard Capital Management LLC 2.56% 1.39M $19.10M
6 J. Goldman & Co., L.P. 2.19% 1.18M $16.30M
7 Geode Capital Management, LLC 1.98% 1.07M $14.75M
8 Arrowstreet Capital, Limited Partnership 1.96% 1.06M $14.63M
9 Jacobs Asset Management, L.L.C. 1.71% 924.44K $12.74M
10 Acadian Asset Management. LLC 1.57% 847.20K $11.67M

Analyst View

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Latest News

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MAX — Frequently Asked Questions

What is the current share price of MediaAlpha, Inc. (MAX)?

As of 2026-07-14 21:23 PDT, MediaAlpha, Inc. (MAX) trades at $14.09 on NYSE. Its 52-week range is $7.17 to $14.09.

What is the market capitalisation of MAX?

MediaAlpha, Inc. (MAX) has a market capitalisation of $761.74M on NYSE.

What is the P/E ratio of MAX?

MAX trades at a trailing price-to-earnings (P/E) ratio of 22.02. The industry average P/E is 22.30. Its price-to-book (P/B) ratio is 270.00.

Is MAX a good stock to buy?

This page provides a data-driven analysis of MediaAlpha, Inc. (MAX), including valuation ratios, profitability, growth trends, auto-generated pros and cons, peer comparison and AI exposure. Review these fundamentals alongside your own research and risk tolerance. This is informational content, not investment advice.

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