Direct Digital Holdings, Inc. DRCT
Company Overview
Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, education, healthcare, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.
Recent Developments
- Dec 2025 Revenue of $34.69M (-44.3% YoY); net profit $-18.95M.
- Trailing 12 Months Year-on-year growth — revenue -22.8%.
- 5-Year Trend Long-term compounding — revenue CAGR -2.3%.
Growth & Price Performance
Compounded Sales Growth
| 5 Years: | -2.34% |
| 1 Year: | -22.80% |
Stock Price Performance
| 1 Year: | -98.07% |
| 6 Months: | -50.00% |
| 3 Months: | -34.12% |
| 1 Month: | -24.42% |
Highlights auto-generated from reported financials and price data; not investment advice. Verify with official filings before acting.
- Price vs 50-DMABelow
- Price vs 200-DMABelow
- RSI (14)29.43 · Oversold
Auto-generated from price history and fundamentals; not investment advice.
Price Chart
Technical Trend
Computed from daily close history using EMA cross, slope, and RSI signals.
Note: intraday data is not stored locally. “Hourly” uses the most recent 10 daily candles as a short-term proxy.
Fundamental Growth Charts
No fundamental data available for this stock.
Interactive charts for Revenue, Net Income, EBITDA, Free Cash Flow, EPS, ROE, ROCE, Gross/Net/Operating Margin and more — switch metric and period using the dropdowns above. CAGR is computed across the displayed window (quarterly CAGR is annualised). Visual growth charts make it easy to spot multi-year compounding trends at a glance — far faster than reading raw numbers in a table.
PROS
No notable strengths flagged.
CONS
- Revenue declined at -2.3% CAGR over 5 years.
- Trading 98.1% below its 52-week high.
- In a downtrend (50-DMA below 200-DMA).
* The pros and cons are auto-generated from financial metrics.
Valuation
Growth (CAGR)
Profitability & Returns
Balance Sheet & Liquidity
Ownership
Financial Snapshot
Peer comparison
Peer companies in the same sector (Communication Services).
| # | Name | CMP $ | P/E | Mkt Cap | Div Yld % | ROCE % | ROE % | Rev CAGR 5Y % | Profit CAGR 5Y % |
|---|---|---|---|---|---|---|---|---|---|
| 1 | DRCT Direct Digital Holdings, Inc. | 1.95 | -0.01 | $1.48M | 0.00% | - | - | -2.34% | - |
| 2 | GOOGL Alphabet Inc. NDXSPXR3KAITECH | 338.36 | 16.97 | $1.99T | 0.25% | 26.20% | 48.68% | 17.96% | 21.53% |
| 3 | META Meta Platforms, Inc. NDXSPXR3KAITECH | 613.48 | 23.12 | $1.35T | 0.31% | 25.69% | 29.85% | 19.89% | 37.61% |
| 4 | NFLX Netflix, Inc. NDXSPXR3KAI | 76.77 | 24.14 | $319.67B | 0.00% | 29.87% | 49.54% | 22.30% | 32.79% |
| 5 | VZ Verizon Communications Inc. SPXR3K | 50.41 | 13.13 | $209.44B | 5.86% | 8.56% | 15.84% | 2.33% | 6.90% |
| 6 | TMUS T-Mobile US, Inc. NDXSPXR3K | 181.69 | 19.03 | $194.89B | 2.45% | 9.39% | 17.99% | 22.63% | 28.77% |
| 7 | DIS The Walt Disney Company SPXR3K | 105.06 | 21.66 | $181.41B | 1.43% | 10.74% | 8.01% | 6.96% | 4.12% |
| 8 | T AT&T Inc. SPXR3K | 25.60 | 8.45 | $175.42B | 4.37% | 6.59% | 18.34% | 0.31% | 3.44% |
| 9 | SPOT Spotify Technology S.A. R3KAITECH | 528.64 | 28.81 | $108.70B | 0.00% | 24.61% | 44.48% | 13.59% | - |
Financial Statements Quarterly Results · Profit & Loss · Balance Sheet · Cash Flows · Ratios
Quarterly Results
Figures in USD.
| Metric | Mar 2021 | Jun 2021 | Sep 2021 | Mar 2022 | Jun 2022 | Sep 2022 | Mar 2023 | Jun 2023 | Sep 2023 | Mar 2024 | Jun 2024 | Sep 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Mar 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 5.69M | 11.18M | 8.36M | 11.37M | 21.26M | 25.99M | 21.22M | 35.40M | 59.47M | 22.27M | 21.86M | 9.07M | 8.16M | 10.14M | 7.98M | 6.68M |
| Gross Profit | 3.00M | 6.17M | 4.23M | 4.78M | 8.34M | 7.46M | 6.43M | 10.07M | 11.75M | 5.00M | 5.93M | 3.51M | 2.39M | 3.56M | 2.21M | 2.26M |
| Operating Income | -26.20K | 2.52M | 566.91K | 584.87K | 3.06M | 1.84M | -141.00K | 2.25M | 4.49M | -2.81M | -2.06M | -3.66M | -3.92M | -2.43M | -3.91M | -3.25M |
| Net Income | -809.29K | 1.66M | -226.37K | -671.62K | 2.61M | 810.78K | -214.00K | 192.00K | 571.00K | -775.00K | -590.00K | -2.69M | -2.35M | -2.25M | -2.68M | -5.25M |
| Diluted EPS | -23.68 | 48.54 | -6.62 | -0.09 | 0.18 | 0.06 | -0.07 | 0.03 | 0.09 | -0.22 | -0.16 | -0.71 | -77.21 | -0.23 | -0.24 | -10.32 |
Profit & Loss (Annual)
Figures in USD.
| Metric | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|
| Revenue | 38.14M | 89.36M | 157.11M | 62.29M | 34.69M |
| Gross Profit | 18.43M | 29.32M | 37.57M | 17.39M | 10.42M |
| Operating Income | 4.38M | 7.98M | -2.19M | -13.23M | -14.76M |
| Net Income | -1.51M | 205.00K | -2.19M | -6.24M | -18.95M |
| Diluted EPS | -44.09 | 0.11 | -0.73 | -91.26 | -75.79 |
Balance Sheet (Annual)
Figures in USD.
| Metric | Dec 2020 | Dec 2021 | Sep 2022 | Dec 2022 | Mar 2023 | Jun 2023 | Sep 2023 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Total Assets | - | - | 54.19M | 58.13M | 53.18M | 62.15M | 86.75M | 68.94M | 26.01M | 20.16M |
| Current Assets | - | - | - | 31.28M | - | - | - | 43.08M | 8.54M | 4.74M |
| Cash & Equivalents | - | - | 7.01M | 4.05M | 6.72M | 5.67M | 5.48M | 5.12M | 1.45M | 728.00K |
| Inventory | - | - | - | - | - | - | - | - | - | - |
| Receivables | - | - | - | 26.35M | - | - | - | 37.21M | 4.97M | 3.13M |
| Total Liabilities | - | - | 48.80M | 52.53M | 48.82M | 57.13M | 82.89M | 74.35M | 45.74M | 27.18M |
| Current Liabilities | - | - | - | 24.57M | 20.97M | 29.48M | 55.45M | 39.80M | 13.35M | 26.43M |
| Long Term Debt | - | - | - | 23.06M | 22.71M | 22.52M | 22.32M | 28.58M | 31.60M | 146.00K |
| Total Debt | - | - | - | 24.56M | - | - | - | 30.95M | 36.27M | 12.98M |
| Total Equity | 2.37M | - | 5.39M | 2.28M | 4.37M | 5.02M | 3.86M | 543.00K | -4.99M | -1.91M |
| Shares Outstanding | - | - | - | 14.79K | - | - | - | 15.81K | 24.77K | 331.08K |
Cash Flows (Annual)
Figures in USD.
| Metric | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|
| Operating Cash Flow | - | 2.06M | 2.56M | -8.65M | -8.91M |
| Investing Cash Flow | - | -688.00K | -178.00K | -17.00K | -87.00K |
| Financing Cash Flow | - | -2.01M | -1.31M | 4.99M | 8.28M |
| Capital Expenditure | - | -688.00K | -178.00K | -17.00K | -87.00K |
| Free Cash Flow | - | 1.38M | 2.38M | -8.66M | -8.99M |
| Net Change in Cash | - | -637.00K | 1.07M | -3.67M | -717.00K |
Ratios (Annual)
Figures in %.
| Metric | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|
| Gross Margin % | 48.3% | 32.8% | 23.9% | 27.9% | 30.0% |
| Operating Margin % | 11.5% | 8.9% | -1.4% | -21.2% | -42.5% |
| Net Margin % | -4.0% | 0.2% | -1.4% | -10.0% | -54.6% |
| ROE % | - | 9.0% | -404.1% | 125.0% | 993.0% |
| ROCE % | - | 23.8% | -7.5% | -104.6% | 235.4% |
Shareholding Pattern
Top Institutional Holders
| # | Holder | % Held | Shares | Value |
|---|---|---|---|---|
| 1 | Vanguard Capital Management LLC | 0.91% | 6.91K | $11.32K |
| 2 | Tower Research Capital LLC (TRC) | 0.09% | 648 | $1.06K |
| 3 | SBI Securities Co., Ltd. | - | 1 | $1 |
| 4 | Caitong International Asset Management Co., Ltd | - | 1 | $1 |
| 5 | Blackrock Inc. | - | 33 | $54 |
| 6 | Morgan Stanley | - | 26 | $42 |
| 7 | Steward Partners Investment Advisory, LLC | - | 7 | $11 |
Analyst View
Analyst aggregate. Targets and ratings update periodically; not investment advice.
Latest News
Recent headlines for DRCT
Direct Digital (DRCT) CEO sells shares in open-market trades near $2 - Stock Titan
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Direct Digital (DRCT) Upgraded to Buy: Here's What You Should Know - finance.yahoo.com
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DRCT - Finviz
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Direct Digital Holdings Announces Reverse Stock Split - PR Newswire
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DRCT Stock Jumps As Benchmark Quadruples Price Target - timothysykes.com
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Direct Digital Holdings, Inc. Stock (DRCT) Opinions on Nasdaq Listing Challenges - Quiver Quantitative
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DRCT — Frequently Asked Questions
What is the current share price of Direct Digital Holdings, Inc. (DRCT)?
As of 2026-09-19 21:16 PDT, Direct Digital Holdings, Inc. (DRCT) trades at $1.95 on NasdaqCM. Its 52-week range is $1.91 to $102.74.
What is the market capitalisation of DRCT?
Direct Digital Holdings, Inc. (DRCT) has a market capitalisation of $1.48M on NasdaqCM.
What is the P/E ratio of DRCT?
DRCT trades at a trailing price-to-earnings (P/E) ratio of -0.01. The industry average P/E is 16.99. Its price-to-book (P/B) ratio is -0.16.
Is DRCT a good stock to buy?
This page provides a data-driven analysis of Direct Digital Holdings, Inc. (DRCT), including valuation ratios, profitability, growth trends, auto-generated pros and cons, peer comparison and AI exposure. Review these fundamentals alongside your own research and risk tolerance. This is informational content, not investment advice.