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Baidu, Inc. BIDU AI

Communication Services · Internet Content & Information · China
https://ir.baidu.com
Company Profile ↓
$111.48
+29.82% 1Y
Mkt Cap$30.63B
P/E-743.20
P/B0.94
52W High$162.52
52W Low$85.86
Book Value$116.65
EPS (TTM)$-0.15

Company Overview

Baidu, Inc. provides internet content, value-added telecommunication-based, internet map, and online audio and video services in the People's Republic of China. It operates in two segments, Baidu General Business and iQIYI. The Baidu General Business segment offers products and services for mobile ecosystem, AI cloud, and intelligent driving. This segment operates Baidu App that enables users to access search, feed, content, and other services through mobile devices; and Haokan, which offers a range of various user generated and professionally produced short videos. It also provides a portfolio of knowledge and information products, including Baidu Wiki, which features columns and videos, such as encyclopedia of intangible cultural heritage, digital museum and recorder of history; Baidu Knows, an online community where users can pose questions to other users, such as individuals, professionals, and enterprises; Baidu Experience, an online platform where users share daily knowledge and experience; ERNIE Bot, new AI-native product that serves as a multi-round conversational AI assistant on both PC and mobile; and Baidu Post, a social media that allows users to post text, image, audio and video content, and reply to original curation forming valuable discussion groups, as well as livestreaming services, including live streaming and AI-powered digital human livestreaming. In addition, the company offers DuerOS smart assistant for the Chinese language; Apollo Go autonomous ride-hailing service; online marketing services; Baidu Maps, a voice-enabled mobile app providing users with travel-related services; and AI chips. The iQIYI segment produces and distributes professionally produced content. This segment offers online entertainment video services, including online videos, experience services, online games, comics, and others. The company was incorporated in 2000 and is headquartered in Beijing, the People's Republic of China.

Why Investors Should Care

Conservative Balance Sheet

Carries low leverage with a debt-to-equity ratio of 0.32.

Positive Free Cash Flow

Generates positive free cash flow, funding growth and shareholder returns internally.

Recent Developments

  • Dec 2025 Revenue of $129.08B (-3.0% YoY); net profit $5.59B.
  • Trailing 12 Months Year-on-year growth — revenue -1.2%, earnings -59.3%.
  • 5-Year Trend Long-term compounding — revenue CAGR 1.4%, profit CAGR -9.6%.

Growth & Price Performance

Compounded Sales Growth

5 Years:1.44%
1 Year:-1.20%

Compounded Profit Growth

5 Years:-9.57%
1 Year:-59.30%

Stock Price Performance

1 Year:+29.82%
6 Months:-26.78%
3 Months:-5.71%
1 Month:-3.71%

Highlights auto-generated from reported financials and price data; not investment advice. Verify with official filings before acting.

AI Exposure AI AI / China
Core Focus

Ernie Bot foundation models; Apollo autonomous driving (Robotaxi).

Key Initiatives
  • ERNIE foundation models Baidu's ERNIE large-language-model family powers its generative-AI search, chatbot and enterprise AI-cloud offerings — a leading position in China AI.
  • AI Cloud Baidu AI Cloud monetises model and infrastructure services to enterprises across China.
  • Apollo Go robotaxi Baidu operates one of China's largest autonomous robotaxi fleets, a long-duration AI-mobility bet.
  • AI in search & feed GenAI is being woven into Baidu's core search and content platforms.
Why Investors Should Care
  • Diversified China-AI exposure — foundation models, AI cloud and robotaxis.
  • Cheap valuation with strong cash generation despite flat core revenue.
  • Robotaxi (Apollo Go) and AI cloud are large optionality legs.
  • China macro, ad-market weakness and regulation are key risks.
AI InvestmentMulti-year LLM training + Robotaxi capex.
AI RevenueSearch + cloud AI growing modestly.
ROI (Now)Margins under pressure from competition.
ROI (Expected)Apollo Go expansion; Ernie monetization optionality.

Curated from public filings and analyst commentary; figures are illustrative.

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Price Chart

Robinhood TradingView

Fundamental Growth Charts

Interactive charts for Revenue, Net Income, EBITDA, Free Cash Flow, EPS, ROE, ROCE, Gross/Net/Operating Margin and more — switch metric and period using the dropdowns above. CAGR is computed across the displayed window (quarterly CAGR is annualised). Visual growth charts make it easy to spot multi-year compounding trends at a glance — far faster than reading raw numbers in a table.

PROS

  • Generates positive free cash flow.

CONS

  • Earnings shrank at -9.6% CAGR over 5 years.
  • Trading 31.4% below its 52-week high.
  • In a downtrend (50-DMA below 200-DMA).

* The pros and cons are auto-generated from financial metrics.

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Valuation

Stock P/E
-743.20
Industry PE
22.47
Forward P/E
12.33
PEG Ratio
0.88
Book Value
$116.65
Price to Book
0.94
P/S
0.29
EV/EBITDA
1.61
Dividend Yield
0.00%

Growth (CAGR)

Revenue 5Y
1.44%
Profit 5Y
-9.57%
Revenue (YoY)
-1.20%
Earnings (YoY)
-59.30%

Profitability & Returns

ROCE
2.86%
ROE
0.32%
ROA
1.25%
Profit Margin
1.02%
Op Margin
9.96%
Gross Margin
42.08%
EPS (Latest Qtr)
$8.80
EPS (TTM)
$-0.15

Balance Sheet & Liquidity

Debt/Equity
0.32
Quick Ratio
1.57
Current Ratio
1.85
Debt
$94.14B
Total Assets
$449.57B
Current Assets
$155.29B
Working Capital
$65.64B

Ownership

Promoter Holding
3.26%
Chg in Prom Hold
-
FII / Inst Holding
21.70%
Chg in FII Hold
-0.25%

Financial Snapshot

Enterprise Value
$30.63B
Total Revenue (TTM)
$128.70B
EBITDA
$23.59B
Free Cash Flow
$7.96B
Operating Cash Flow
$5.66B
Shares Outstanding
274.75M
Gross Margin
42.08%
Payout Ratio
0.00%

Peer comparison

Peer companies in the same sector (Communication Services).

#NameCMP $P/E Mkt CapDiv Yld % ROCE %ROE % Rev CAGR 5Y %Profit CAGR 5Y %
1 BIDU Baidu, Inc. AI 111.48 -743.20 $30.63B 0.00% 2.86% 0.32% 1.44% -9.57%
2 GOOGL Alphabet Inc. NDXSPXAI 370.92 28.27 $2.18T 0.24% 26.20% 38.88% 17.96% 21.53%
3 META Meta Platforms, Inc. NDXSPXAI 681.31 24.77 $1.50T 0.32% 25.69% 32.93% 36.10% 35.91%
4 NFLX Netflix, Inc. NDXSPXAI 73.68 23.77 $310.25B 0.00% 29.87% 48.49% 22.30% 32.79%
5 TMUS T-Mobile US, Inc. NDXSPX 187.62 19.94 $203.04B 2.18% 9.39% 18.02% 22.63% 28.77%
6 VZ Verizon Communications Inc. SPX 42.83 10.45 $178.84B 6.65% 8.59% 17.20% 0.33% -6.86%
7 DIS The Walt Disney Company SPX 97.15 15.54 $168.70B 1.56% 10.74% 11.01% 6.96% 4.12%
8 T AT&T Inc. SPX 21.43 7.22 $148.90B 5.22% 6.59% 18.37% 0.31% 3.44%
9 APP AppLovin Corporation NDXSPXAI 452.73 39.33 $138.41B 0.00% 70.20% - 24.84% 609.87%
Financial Statements Quarterly Results · Profit & Loss · Balance Sheet · Cash Flows · Ratios

Quarterly Results

Figures in USD.

Metric Sep 2024Mar 2025Jun 2025Sep 2025Dec 2025Mar 2026
Revenue -32.45B32.71B31.17B32.74B32.08B
Cost of Revenue -17.49B18.36B18.32B18.28B19.59B
Gross Profit -14.96B14.36B12.86B14.46B12.49B
Operating Expenses -10.46B11.08B11.76B12.98B9.29B
Operating Income -4.51B3.28B1.10B1.48B3.19B
EBITDA -9.80B8.84B-12.51B3.38B4.46B
Interest Expense -801.00M701.00M631.00M651.00M636.00M
Pretax Income -8.99B8.14B-13.14B2.73B3.82B
Tax Provision -1.18B881.00M-1.83B1.03B528.00M
Net Income -7.72B7.32B-11.23B1.78B3.44B
Diluted EPS -21.6020.32-33.843.688.80

Profit & Loss (Annual)

Figures in USD.

Metric Dec 2022Dec 2023Dec 2024Dec 2025
Revenue 123.67B134.60B133.12B129.08B
Cost of Revenue 63.94B65.03B66.10B72.44B
Gross Profit 59.74B69.57B67.02B56.64B
Operating Expenses 43.83B47.71B45.75B46.28B
Operating Income 15.91B21.86B21.27B10.37B
EBITDA 33.11B49.90B51.97B30.85B
Interest Expense 2.91B3.25B2.82B2.78B
Pretax Income 10.11B25.20B28.62B6.72B
Tax Provision 2.58B3.65B4.45B1.26B
Net Income 7.56B20.32B23.76B5.59B
Diluted EPS 19.8455.1265.9211.76

Balance Sheet (Annual)

Figures in USD.

Metric Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Total Assets -390.97B406.76B427.78B449.16B
Current Assets -212.85B230.25B168.85B151.97B
Cash & Equivalents -53.16B25.23B24.83B24.61B
Inventory -1.23B1.40B5.99B6.20B
Receivables -11.73B10.85B10.10B12.97B
Total Liabilities -153.17B144.15B144.17B159.43B
Current Liabilities -79.63B76.45B80.95B86.33B
Long Term Debt -63.18B57.36B51.94B61.10B
Total Debt -91.35B84.59B79.32B97.08B
Total Equity -223.48B243.63B263.62B266.33B
Shares Outstanding -2.85B2.85B2.80B2.85B

Cash Flows (Annual)

Figures in USD.

Metric Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Operating Cash Flow -26.17B36.62B21.23B-3.01B
Investing Cash Flow --3.94B-50.40B-8.55B-25.14B
Financing Cash Flow --6.39B-14.16B-13.76B17.14B
Capital Expenditure --8.39B-11.29B-8.26B-13.42B
Free Cash Flow -17.78B25.32B12.97B-16.43B
Net Change in Cash -15.84B-27.94B-1.08B-11.01B

Ratios (Annual)

Figures in %.

Metric Dec 2022Dec 2023Dec 2024Dec 2025
Gross Margin % 48.3%51.7%50.3%43.9%
Operating Margin % 12.9%16.2%16.0%8.0%
Net Margin % 6.1%15.1%17.8%4.3%
ROE % 3.4%8.3%9.0%2.1%
ROCE % 5.1%6.6%6.1%2.9%

Shareholding Pattern

Insiders
3.26%
Institutions
21.70%
Public Float
22.43%

Top Institutional Holders

#Holder% HeldSharesValue
1 Primecap Management Company 4.02% 11.06M $1.21B
2 Morgan Stanley 2.37% 6.51M $714.85M
3 Blackrock Inc. 0.84% 2.30M $251.99M
4 UBS Group AG 0.77% 2.12M $233.10M
5 Robeco Institutional Asset Management B.V. 0.54% 1.47M $161.75M
6 Dimensional Fund Advisors LP 0.44% 1.21M $133.00M
7 Capital World Investors 0.44% 1.20M $131.49M
8 ARK Investment Management, LLC 0.41% 1.12M $122.93M
9 Black Creek Investment Management Inc. 0.34% 931.96K $102.26M
10 Goldman Sachs Group Inc 0.32% 873.90K $95.89M

Analyst View

Loading analyst coverage…

Latest News

Recent headlines for BIDU

Yahoo Finance Wed, 15 Jul 2026

Baidu Inc. (BIDU) Laps the Stock Market: Here's Why

Baidu Inc. (BIDU) closed the most recent trading day at $111.48, moving +1.59% from the previous trading session.

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Yahoo Finance Wed, 15 Jul 2026

Baidu, Inc. (BIDU) is Attracting Investor Attention: Here is What You Should Know

Recently, Zacks.com users have been paying close attention to Baidu Inc. (BIDU). This makes it worthwhile to examine what the stock has in store.

Yahoo Finance ue, 14 Jul 2026

Asian Equities Traded in the US as American Depositary Receipts Rise in Tuesday Trading

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Yahoo Finance Mon, 13 Jul 2026

Baidu Inc. (BIDU) Sees a More Significant Dip Than Broader Market: Some Facts to Know

Baidu Inc. (BIDU) concluded the recent trading session at $113.39, signifying a -3.52% move from its prior day's close.

BIDU — Frequently Asked Questions

What is the current share price of Baidu, Inc. (BIDU)?

As of 2026-07-15 16:51 PDT, Baidu, Inc. (BIDU) trades at $111.48 on NasdaqGS. Its 52-week range is $85.86 to $162.52.

What is the market capitalisation of BIDU?

Baidu, Inc. (BIDU) has a market capitalisation of $30.63B on NasdaqGS.

What is the P/E ratio of BIDU?

BIDU trades at a trailing price-to-earnings (P/E) ratio of -743.20. The industry average P/E is 22.47. Its price-to-book (P/B) ratio is 0.94.

What is the return on equity (ROE) of BIDU?

BIDU has a return on equity (ROE) of 0.32%. Its return on capital employed (ROCE) is 2.86%.

Is BIDU a good stock to buy?

This page provides a data-driven analysis of Baidu, Inc. (BIDU), including valuation ratios, profitability, growth trends, auto-generated pros and cons, peer comparison and AI exposure. Review these fundamentals alongside your own research and risk tolerance. This is informational content, not investment advice.

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