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Baosheng Media Group Holdings Limited BAOS

Communication Services · Advertising Agencies · China
https://www.bsacme.com
Company Profile ↓
$0.32
-88.47% 1Y
Mkt Cap$10.68M
P/E-0.04
P/B0.13
52W High$4.86
52W Low$0.28
Book Value$2.14
EPS (TTM)$-7.83

Company Overview

Baosheng Media Group Holdings Limited, an offshore holding company, operates as an online marketing solution provider in the People's Republic of China. It connects advertisers, online media, and helping advertisers to manage their online marketing activities in various ways, including advising on advertising strategies, budget and choice of advertising channels; procures ad inventory; offers ad optimization services; and administrates and fine-tunes the ad placement process. The company also serves media businesses in various ways, including identifying advertisers to buy their ad inventory; facilitating payment arrangements with advertisers; assisting advertisers in handling ad deployment logistics with media; and engaging in other marketing and promotion activities aimed at educating and inducing advertisers to use online advertising. Its advertising services comprise search engine marketing (SEM) services, such as the deployment of ranked search ads and other display search ads offered by search engine operators; and non-SEM services consisting of social media marketing, in-feed advertising, and mobile app advertising through deploying ads on media, such as social media platforms, short-video platforms, news portals, and mobile apps. The company serves advertiser base across various industries, including ecommerce and online service platforms, online travel agencies, financial services, online gaming, car services, and other advertising agencies. The company was founded in 2014 and is headquartered in Beijing, the People's Republic of China.

Why Investors Should Care

Consistent Profit Growth

Net profit has compounded at 16.5% per year over the last five years.

Conservative Balance Sheet

Carries low leverage with a debt-to-equity ratio of 0.22.

Positive Free Cash Flow

Generates positive free cash flow, funding growth and shareholder returns internally.

Recent Developments

  • Dec 2025 Revenue of $568.99K (-8.8% YoY); net profit $-12.02M.
  • Trailing 12 Months Year-on-year growth — revenue -50.5%.
  • 5-Year Trend Long-term compounding — revenue CAGR -38.2%, profit CAGR 16.5%.

Growth & Price Performance

Compounded Sales Growth

5 Years:-38.24%
1 Year:-50.50%

Compounded Profit Growth

5 Years:16.45%
1 Year:-

Stock Price Performance

1 Year:-88.47%
6 Months:-88.26%
3 Months:-88.67%
1 Month:-50.22%

Highlights auto-generated from reported financials and price data; not investment advice. Verify with official filings before acting.

Technical Snapshot Bearish
52-Week Range 1% of range
$0.28 $4.86
Trend Signals
  • Price vs 50-DMABelow
  • Price vs 200-DMABelow
  • RSI (14)25.58 · Oversold
Price Performance
1M-50.22%
3M-88.67%
6M-88.26%
1Y-88.47%

Auto-generated from price history and fundamentals; not investment advice.

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Price Chart

Robinhood TradingView

Fundamental Growth Charts

Interactive charts for Revenue, Net Income, EBITDA, Free Cash Flow, EPS, ROE, ROCE, Gross/Net/Operating Margin and more — switch metric and period using the dropdowns above. CAGR is computed across the displayed window (quarterly CAGR is annualised). Visual growth charts make it easy to spot multi-year compounding trends at a glance — far faster than reading raw numbers in a table.

PROS

  • Profit CAGR of 16.5% over 5 years.
  • Generates positive free cash flow.

CONS

  • Revenue declined at -38.2% CAGR over 5 years.
  • Trading 93.3% below its 52-week high.
  • In a downtrend (50-DMA below 200-DMA).

* The pros and cons are auto-generated from financial metrics.

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Valuation

Stock P/E
-0.04
Industry PE
16.99
Forward P/E
-
PEG Ratio
-
Book Value
$2.14
Price to Book
0.13
P/S
15.83
EV/EBITDA
0.07
Dividend Yield
0.00%

Growth (CAGR)

Revenue 5Y
-38.24%
Profit 5Y
16.45%
Revenue (YoY)
-50.50%
Earnings (YoY)
-

Profitability & Returns

ROCE
-
ROE
-132.75%
ROA
-27.68%
Profit Margin
0.00%
Op Margin
-
Gross Margin
12.54%
EPS (Latest Qtr)
$-
EPS (TTM)
$-7.83

Balance Sheet & Liquidity

Debt/Equity
0.22
Quick Ratio
0.68
Current Ratio
0.75
Debt
$730.72K
Total Assets
$12.42M
Current Assets
$6.88M
Working Capital
$-2.25M

Ownership

Promoter Holding
1.66%
Chg in Prom Hold
-0.01%
FII / Inst Holding
0.08%
Chg in FII Hold
0.07%

Financial Snapshot

Enterprise Value
$10.68M
Total Revenue (TTM)
$568.99K
EBITDA
$-7.10M
Free Cash Flow
$3.03M
Operating Cash Flow
$-2.26M
Shares Outstanding
33.37M
Gross Margin
12.54%
Payout Ratio
0.00%

Peer comparison

Peer companies in the same sector (Communication Services).

#NameCMP $P/E Mkt CapDiv Yld % ROCE %ROE % Rev CAGR 5Y %Profit CAGR 5Y %
1 BAOS Baosheng Media Group Holdings Limited 0.32 -0.04 $10.68M 0.00% - -132.75% -38.24% 16.45%
2 GOOGL Alphabet Inc. NDXSPXR3KAITECH 338.36 16.97 $1.99T 0.25% 26.20% 48.68% 17.96% 21.53%
3 META Meta Platforms, Inc. NDXSPXR3KAITECH 613.48 23.12 $1.35T 0.31% 25.69% 29.85% 19.89% 37.61%
4 NFLX Netflix, Inc. NDXSPXR3KAI 76.77 24.14 $319.67B 0.00% 29.87% 49.54% 22.30% 32.79%
5 VZ Verizon Communications Inc. SPXR3K 50.41 13.13 $209.44B 5.86% 8.56% 15.84% 2.33% 6.90%
6 TMUS T-Mobile US, Inc. NDXSPXR3K 181.69 19.03 $194.89B 2.45% 9.39% 17.99% 22.63% 28.77%
7 DIS The Walt Disney Company SPXR3K 105.06 21.66 $181.41B 1.43% 10.74% 8.01% 6.96% 4.12%
8 T AT&T Inc. SPXR3K 25.60 8.45 $175.42B 4.37% 6.59% 18.34% 0.31% 3.44%
9 SPOT Spotify Technology S.A. R3KAITECH 528.64 28.81 $108.70B 0.00% 24.61% 44.48% 13.59% -
Financial Statements Quarterly Results · Profit & Loss · Balance Sheet · Cash Flows · Ratios

Profit & Loss (Annual)

Figures in USD.

Metric Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Revenue -2.42M921.83K624.09K568.99K
Cost of Revenue -2.45M308.39K433.49K497.61K
Gross Profit --31.84K613.44K190.60K71.38K
Operating Expenses -24.03M2.94M26.92M7.53M
Operating Income --24.06M-2.33M-26.73M-7.46M
EBITDA --23.16M-1.44M-26.39M-11.63M
Interest Expense 57.11K-14.49K135.16K12.14K
Pretax Income --23.74M-1.85M-26.87M-12.02M
Tax Provision -000695
Net Income --23.74M-1.85M-26.87M-12.02M
Diluted EPS -4.62-15.47-1.20-17.51-

Balance Sheet (Annual)

Figures in USD.

Metric Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Total Assets -58.05M48.83M21.25M12.42M
Current Assets -50.14M39.52M12.71M6.88M
Cash & Equivalents -6.68M3.32M1.48M1.27M
Inventory -----
Receivables -32.10M26.08M3.66M4.58M
Total Liabilities -12.61M6.47M6.42M9.13M
Current Liabilities -12.61M6.47M6.42M9.13M
Long Term Debt -----
Total Debt -1.45M2.25M685.00K730.72K
Total Equity -45.44M42.36M14.82M3.29M
Shares Outstanding -1.52M1.53M1.53M1.53M

Cash Flows (Annual)

Figures in USD.

Metric Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Operating Cash Flow -1.60M2.26M-1.52M-2.26M
Investing Cash Flow --3.78M-6.31M1.19M1.83M
Financing Cash Flow -295.76K847.35K-1.53M15.30K
Capital Expenditure --1.53M-30.11K-485.57K-2.64K
Free Cash Flow -73.60K2.23M-2.01M-2.26M
Net Change in Cash --1.88M-3.21M-1.86M-411.01K

Ratios (Annual)

Figures in %.

Metric Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Gross Margin % --1.3%66.5%30.5%12.5%
Operating Margin % --996.4%-252.7%-4,283.3%-1,310.3%
Net Margin % --982.9%-200.2%-4,305.7%-2,112.8%
ROE % --52.2%-4.4%-181.3%-365.7%
ROCE % --53.0%-5.5%-180.3%-226.8%

Shareholding Pattern

Insiders
1.66%
Institutions
0.08%
Public Float
0.08%

Top Institutional Holders

#Holder% HeldSharesValue
1 Deeter Investments Llp 0.07% 23.75K $6.41K
2 UBS Group AG - 1.45K $391
3 Osaic Holdings Inc. - 13 $3

Analyst View

Loading analyst coverage…

Latest News

Recent headlines for BAOS

Google News Sat, 05 Sep 2026

Baosheng Media Group(BAOS) Stock Options Chain | Quotes & News - Moomoo

<a href="https://news.google.com/rss/articles/CBMiqgJBVV95cUxOeFJBLVlPa1UwLWFVSjFvWWhiTHpidGlnazNHVVQ2R012ZW5Fd2hyU2hyazRmVTAyNWNBdkozTGFVUXZwS1JXUW1zN0EtSm10ZmJYRG5CS3BnMVRVdk13cDlIQWdYM0JxLXEzUE8xYngxWTdtMkI4M2NRYzhvNGIyNm1SbHl3bXRlVU5oOG…

Google News hu, 03 Sep 2026

Cayman winding-up case could affect new Baosheng Media (Nasdaq: BAOS) share offerings - Stock Titan

<a href="https://news.google.com/rss/articles/CBMiywFBVV95cUxOWEZDRkZhMF9TZG02ZnJKYU1EVkJGbnd4ZkMxa1MxdHJEd29xSk5xb19rM1gyVUpkT0VpQlRSWUt3RktlVjZQQlh3eXpObDRsdFJrX3BXem5VRnhHNEViNGR6Q1l0YWh2VjNldUxqTy16VzlWRExvZ0l1bkVsNXllN09mR1lCeldTOERSNj…

Google News Wed, 12 Aug 2026

BAOS Stock Chops Lower As Charts Flash Caution - StocksToTrade

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Google News ue, 26 May 2026

BAOS - Finviz

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Google News hu, 03 Sep 2026

Baosheng Media Group (BAOS) 10K Form and Latest SEC Filings 2026 - marketbeat.com

<a href="https://news.google.com/rss/articles/CBMiakFVX3lxTE5UVFdNSnJKNzEyM1pvUUw5Q2FjVmp4YmhOS2tCN1BtdFRxY1dpZEV6RzJIaWRsZTVHNjZEWnhHclJnX1ZHbmJtZjB6ejJ4RmduQ0QycjVHU3NGUWIwVzR5eTFSNmxoZUdzbHc?oc=5" target="_blank">Baosheng Media Group (BA…

Google News hu, 03 Sep 2026

Baosheng Media Group and DirectBooking Sign AI Cooperation Framework to Advance Marketing and Tech Capabilities - The Globe and Mail

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BAOS — Frequently Asked Questions

What is the current share price of Baosheng Media Group Holdings Limited (BAOS)?

As of 2026-09-19 21:16 PDT, Baosheng Media Group Holdings Limited (BAOS) trades at $0.32 on NasdaqCM. Its 52-week range is $0.28 to $4.86.

What is the market capitalisation of BAOS?

Baosheng Media Group Holdings Limited (BAOS) has a market capitalisation of $10.68M on NasdaqCM.

What is the P/E ratio of BAOS?

BAOS trades at a trailing price-to-earnings (P/E) ratio of -0.04. The industry average P/E is 16.99. Its price-to-book (P/B) ratio is 0.13.

What is the return on equity (ROE) of BAOS?

BAOS has a return on equity (ROE) of -132.75%.

Is BAOS a good stock to buy?

This page provides a data-driven analysis of Baosheng Media Group Holdings Limited (BAOS), including valuation ratios, profitability, growth trends, auto-generated pros and cons, peer comparison and AI exposure. Review these fundamentals alongside your own research and risk tolerance. This is informational content, not investment advice.

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